Fact Check

There are no direct facts in the advertisement, just claims made by John McCain to his directed audience. The claims he makes are that he will attack the economic crisis head on by reforming and wall street and keeping American's savings and jobs safe. The claims to reform wall street and to protect the savings and jobs of americans is inaccurate because as a senator, McCain has never tried to reform these regulations to prevent the crisis. McCain's campaign is run by some of the main people who ran against these regulations and worked to put special interest giveaways in the federal budget. Both of these claim are therefore inaccurate and McCain needs to tell the truth of the facts.

  • No facts, just claims
  • Claims to reform Wall Street and protect American jobs and savings
  • Never tried to reform regulations to prevent crisis
  • Inaccurate claims


Final Evaluation

The advertisement is ineffective in the sense that McCain does not state what actions he will take in order to put an end to our critical economic state. Throughout the whole advertisement, McCain only states the problems but does not provide a solution. This advertisement may also be considered ineffective because McCain does not provide specific numbers and statistics to support his claims. There is also a lack of propaganda techniques that make the commercial appealing to any audience. It targets a specific audience that no one wants to be apart of.

  • Ineffective
  • No stated actions
  • Only states the problems
  • No numbers or statistics
  • Lack of propaganda techniques


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